Tại sao là email marketing ?

   Hiện nay, việc quảng cáo để tạo ra
Thương hiệu:

Sản phẩm :

Dịch vụ:

... lớn mạnh và bền vững nhằm tăng doanh số bán hàng , dịch vụ của công ty là điều hết sức cần thiết .
        Việc công nghệ thông tin đang là nơi , ngành được nhiều doanh nghiệp chú trọng nhất , đặc biệt là quảng cáo .Vì sao , vì nó nhanh , hiệu quả nếu có một chiến thuật tốt .
        Chính vì thế các doanh nghiệp thay gì dùng hình thức quảng cáo truyền thống cũng đã áp dụng cách quảng cáo công nghệ và đạt được những thành quảng trong việc đưa thương hiệu đến người tiêu dùng , đưa sản phẩm ra công chúng , và được đoán nhận , đưa dịch vụ và khách hàng hài lòng ...
        Nhưng hiện nay ngành quảng cáo công nghệ phát triển rất nhiều và nhiều công ty đang tham gia vào ngành nghề này , vậy bạn là doanh nghiệp bạn rất đắn đo chọn cách quảng cáo như thế nào , chọn công ty như thế nào ? Đó là một vấn đề mà doanh nghiệp nào cũng đặt ra .
        Công cụ quảng cáo rất nhiều , như bằng mạng xã hội có facebook , google plus, twitter , ... bằng những trang phim , bằng những trang web mà lượt người xem nhiều .... chọn công ty chuyên về quảng cáo , hay chọn công ty web ,... Đừng lo lắng những điều đó , Bạn là doanh nghiệp điều cố lỗi của vấn đề à doanh thu của doanh nghiệp .Nhưng theo chúng tôi bạn nên chọn công cụ và công ty cho phù hợp , vì phải tin tưởng họ bạn mới thành công .
      Hiện nay việc quảng cáo trên các mạng xã hội được nhiều người chọn nhất , nhưng không phải điều đó mang đến cho bạn nhiều doanh thu nhất .Theo chúng tôi mỗi công cụ , công ty điều có cái hay riêng của nó
Bạn hãy tin vào chiến lược quảng cáo của chúng tôi , nhanh hiệu quả , tiết kiệm , doanh thu .
      Hiện nay công cụ có nhiều sự tương tác qua lại nhất đó là email .Vì sao à ? rất đơn giản việc bạn nhận email , trả lời , hay đọc điều được công ty quảng cáo nắm biết , và danh sách email được lưu lại địa chỉ , số nhà , số địa thoại , tình trạng hôn nhân ... rất giúp ích cho công ty bạn về việc phục vụ khách hàng , ...

Ten most important tips for email marketing

Let’s begin with the most important information first. Here is what we feel are the ten most important tips for anyone managing the email marketing process.
1. Only send emails to persons who have requested to receive them.

2. Only include content relevant to the type of content the person has requested.

3. Be consistent with your sending frequency. Pick a schedule, whether it is weekly, bi weekly, or monthly and as often as you can stick to that schedule.

4. In most cases it is best to send business to business emails Tuesday through Thursday. We’ve found that the best times of the day to send are just after the start of the day around 9:30am or just after lunch around 1:30pm. It is best to avoid sending business to business emails after 4pm or on weekends.

5. In most cases it is best to send business to consumer emails either between 5pm and 8pm Tuesday through Thursday or between Friday evening and Sunday afternoon.
6. To improve deliverability, add a message at the top of your emails that says something like: “To ensure receipt of our emails, please add something@yourcompany.com to your Address Book.”

7. Make the From Name for your messages either your company name or the name of a person at your company.Once you choose a From Name, keep it consistent. During the split second decision subscribers make whether to open your email, the most important factor in their decision is whether the From Name is familiar to them.

8. Be sure to include both a plain text and an HTML version of your newsletter. iContact will automatically detect which subscribers can view the HTML message and which can only see the plain text message. If you don’t include a plain text message, around 5% of your recipients will see a message with nothing in it.

9. Don’t use all caps or multiple exclamation marks within your subject line or body. Doing this will trigger spam filters. See our section below on Deliverability Best Practices for additional words to avoid.

10. Build your list at every opportunity you have. If you have a retail location, add a point -of- sale sign-up form. At conferences or events, bring a paper sign- up form or have a laptop with a sign -up form set up and available for interested parties. Finally, add your newsletter sign up form to every page on your web site. You can use the sign-up form generator within iContact to automatically generate the code you need.

5 key strategies

5 Key Strategies for successful follow-up
1) Personalize your messages, but don't overuse contact's NAME. Personalizing
the subject line with FIRST NAME is very powerful.
2) Use a personal "one on one" approach. Write your letters as if you sat down
and wrote directly to ONLY ONE PERSON.
3) Keep your follow-up consistent and often early on. In other words strike while
the iron is hot.
4) Ask questions in your later messages. Try to provoke a response.
5) Constantly link to different pages within your website to continue discussion
and build on your points.

Staticstics marketer_email marketing

Here are some statistics that may help convince you:

• According to management consulting firm McKinsey, about two-thirds of all economic activity in the United States is influenced by shared opinions about a product, brand, or service.
• According to KnowledgeStorm, just more than half of B2B buyers researching IT solutions cite word of mouth as an important decision-making source, and
• almost 40 percent specifically cite online forms and communities.
• Influential people (meaning those people in your life whose opinions you value significantly) are particularly likely to be sought out for computer purchasing decisions (34 percent vs. 16 percent of the general population).
• About half of all online marketers are involved in some form of word - of - mouth or viral activity. In fact, many Fortune 500 marketers like those at Coca-Cola have been quoted as saying that viral marketing efforts allow them to connect with their targets in ways that would never be approved for “traditional” venues.

welcome email _email marketing

Welcome email 

Here are some key findings from the study :

•   Thirty-two percent of welcome emails included a discount, reward, or incentive.
•  Sixty-two percent of welcome emails asked the subscriber to whitelist them by adding an email address to their address book.
• Seventy-nine percent of retailers sent HTML welcome emails. The remainder sent text-only welcome emails. That said, most of the HTML welcome emails were “HTML lite,” making extensive use of HTML text to ensure that the content could be read even when the recipient has blocked images in their inbox.
• Fifty-three percent of welcome emails included links to the retailer’s privacy policy.
• Seventy-five percent of the welcome emails included the retailer’s brand name in their subject lines.

Business email - email marketing

The CAN-SPAM Act requires that businesses do the following :

• Clearly label commercial email as advertising 
• Use a truthful and relevant subject line.
• Use a legitimate return email address.
• Provide a valid physical address.
• Provide a working opt -out option 
• Process opt -out request within 10 business days.

Intelligent email -email marketing

Basic Elements of Intelligent Email

1. Don’t assume your email recipient has seen your TV, print, or in-store ad
2. Your email recipient doesn’t read all your emails.
3. The copy in your email might not work.
4. The first time your email is read, it may not be read in the email inbox

Three key points - email marketing

Recapping Three Key Points

• Email did not start as a marketing channel; it was a way in which to create real-time communications that eliminated geographic barriers.
• Email, in a consumer’s mind, is not about marketing; it is about personal relevance. Personal and business messages are combined inside an inbox and fight for attention based on how effectively they can positively impact the reader’s life.
• When all is said and done, effective email marketing doesn’t start with the most beautifully designed message; it begins by getting one of the five types of email into the consumer’s inbox and driving the right reaction from the reader.
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Email marketing for apple

email marketing success?

        Are you ready for the five key types of email you need to know about to create a
marketing success?
       We believe that out of all the thousands of types of emails you can design, or
hundreds of thousands of permutations of creative.
 i.e. images and markting copy, for your messages, you will ever create only fi ve key types of email messages:

• Awareness
• Consideration
• Conversion
• Product usage
• Retention and loyalty

Email marketing ?

Email marketing is a form of direct marketing which uses electronic mail as a means of communicating with customers.

 Email marketing = marketing by email .

Email marketing many forms including:
1. Advertise to customers in the form of an invitation to product information services, discount promotions newsletter.
2.Give newsletter updated service information, market information to customers signing up.
3. Take care of existing customers by sending instructions, useful information, ebooks, videos, ...
4.Give electronic cards to existing customers on the chlorophyll special birthday to strengthen relationships and increase customer loyalty.
5.Give email invitation to participate in the event online on the website.
...